Annie Figenshu

Brandscript Advisor · Messaging Strategist · Storybrand Certified Guide

Being good at what you do and knowing how to talk about what you do are two different skills. Annie Figenshu helps people find those words.

A messaging strategist and StoryBrand Certified Guide, Annie works out what to say, how to say it, and how to communicate expertise in a way people understand and remember. A former professional actor and improv comic, she spent years learning how words work in front of an audience, and she brings that experience to business: clear talking points that hold up across sales conversations, presentations, websites, email, and content.

She is the author of Simple Social Media and co-author of The Content Entrepreneur.

Annie is the StoryBrand Guide who trains StoryBrand Guides. She has spent years facilitating workshops and onboarding StoryBrand Certified Guides, Jewels among them, and co-hosts the StoryBrand Guide Podcast with Tyler Pigott, VP of StoryBrand. At out of the bleu she leads the BrandScript work at our deepest engagements: the live session, the refinement, and the presentation of the finished script to leadership. That is why a client's voice arrives fully formed rather than assembled later.

The StoryBrand Guide who trains StoryBrand Guides!

Northern New Jersey | StoryBrand Certified Guide | downstage.media

Results Driven

Turn

Your Mission

into Momentum

out of the bleu helps bold visionaries and purpose-driven brands share their story with clarity and confidence — transforming meaningful work into messages that inspire action.

Strategic

Storytelling with Heart

Clarity that

Inspires Connection

Collaboration

that Sparks Impact

Share Your Mission

with Clarity and Confidence

Your story deserves to be heard. out of the bleu helps mission-driven organizations and visionary brands clarify their message, craft stories that connect, and design communication strategies that amplify impact.

Through thoughtful PR, storytelling, and community engagement, we turn meaningful work into visibility that lasts.

Featured in

Messaging that feels like you - and reaches the right people

At out of the bleu, we help you find the words and strategy that express who you truly are.

With decades of experience in arts, culture, and mission-driven storytelling, Jewels and her roundtable of collaborators bring creative intuition and clear strategy together — guiding organizations to speak with coherence, beauty, and confidence.

THE

BLUE SKY BREAKTHROUGH PLAN

A simple process to turn your vision into visibility — and your mission into meaningful connection.

Clarify

Your Message

We’ll uncover the heart of your mission and craft a clear, impact-driven story that resonates with your audience, donors, and community.

Build Your

Communication Framework

Together we design your customized PR and outreach plan — translating your story into visuals, words, and strategies that bring your purpose to life.

Launch

with Confidence

We help you activate your message through press, partnerships, and storytelling moments that connect — creating the kind of magic that seems to arrive out of the bleu.

How We Can Work Together

Whether you’re seeking clarity, strategy, or full campaign support, out of the bleu offers customized pathways to help your story take flight.

From one-time messaging intensives to comprehensive PR and visibility packages, every engagement begins with a clear plan and a collaborative spirit.

©Copyright 2025-2026. All rights reserved.

©Copyright 2025. All rights reserved.